What our customers say

"This was by far one of the best trips we have ever been on. We flew to Helsinki for a night and then spent 5 nights in the wonderful Finnish Lapland. The weather, the food, the accommodation, the activities, there is nothing to fault.  Emma and her team are brilliant at organising an itinerary suited to exactly what you want."

Hollie travelled to Finnish Lapland in March 2025

"We just returned from a week's holiday in Norway and had the most wonderful time. Emma had thought of everything and all of the activities were so well considered for our family (we have a 7 & 10 year old)."

Nicola travelled to Arctic Norway in February 2025

"Fantastic customer service and the opportunity to customize the trip to our preferences was second to none. Communication was great throughout and the app was a huge benefit to help us keep track of our itinerary."

Vladislav travelled to Swedish Lapland in January 2025

"Emma was wonderful from start to finish, she has experience of the area and was brilliant at tailoring suggestions for our family of 4 (two teens). Our itinerary was perfect, we had great accommodation, and the logistics were very well organised."

Catherine travelled to West Sweden in August 2024

"Absolutely fantastic, their customer service is second to none and they created a fabulous holiday for us based on listening to our hopes for our time in Norway. "

Alexandra travelled to Fjord Norway in August 2024

"My very first time to the Faroe Islands and so far it was the best solo travelling experience in my life. Emma was extremely and wholeheartedly helpful, and went down to details in planning for my trip whilst accommodating my needs." 

Alex travelled to the Faroe Islands in May 2024

"We had a fabulous time on a trip to Tromso and Svalbard, arranged for us by Where The Wild Is. The holiday really couldn't have been better."

Suzanne travelled to Arctic Norway in January 2024

"The team at Where the Wild Is planned the most incredible trip for me and my family. They listened to what we wanted and curated a fabulous itinerary that really showed off the country..."

Julie travelled to Iceland in January 2024

"We had a brilliant time on our Northern Lights Trip, I can thoroughly recommend Where The Wild Is. Everything ran smoothly from initial booking to our returning home at the end of our holiday."

Paul travelled to Arctic Norway in March 2023

"Emma was professional, friendly and had the experience to give us the advice we needed for a magical experience to celebrate a special birthday!"

Emma travelled to Finnish Lapland in February 2023

"We wanted to go to the Faroe Islands for a long time and they did not disappoint.  Emma compiled a perfectly balanced holiday for us. The itinerary allowed us flexibility to explore the islands at a comfortable pace and the accommodation was ideal."

Linda travelled to the Faroe Islands in August 2022

"This trip was a definite winner. Emma was extremely helpful and made all the plans very easy"

Cindy travelled to Norway in February 2022

"We had a very special time, both in Tromso and on Vengsoy Island. Where The Wild Is could not have been more helpful. Always ready to offer advice and support and check that everything was Ok. A very memorable experience"

Marie travelled to Norway in February 2022

"Quite simply the most helpful tour operator I have ever dealt with. From our very first telephone call of enquiry, right through, Where The Wild Is have been exceptional. Always giving ideas, suggestions and solutions to progress, especially in these extremely difficult situations due to the pandemic"

Sarah travelled to Finnish Lapland over December 2021

"One of the nicest holidays I’ve ever had, their app is especially useful and Emma was extremely helpful, answering all our questions promptly and making great suggestions. Highly recommended"

Laura travelled to Iceland in October 2021

"Fantastic service, very knowledgeable and listened to what we wanted. The activities and accommodation were brilliant and I would highly recommend Where The Wild Is for booking your holiday"

Mark travelled to Norway in February 2020

"Excellent. Incredible attention to detail by a company with a true passion for the destinations they offer. Highly recommended"

Nick Evans travelled to Iceland in 2020

"From our initial enquiry right through to a courtesy call upon our return we received nothing but excellent advice, great communications and completely honest responses to all of our questions"

Mr O' Neill travelled to Finnish Lapland in March 2019

"Our holiday far exceeded our expectations"

Mr Waring travelled to Iceland in March 2019

"I don't think we would have been able to have such a great time if it wasn't for all the recommendations and insider knowledge"

Mr French travelled to Iceland in February 2019

"Absolutely incredible experience. The itinerary put together was detailed and expansive whilst allowing us to explore some of Iceland's most incredible and unforgettable scenes"

Mr Hook travelled to Iceland in February 2019

"Where The Wild Is organised the perfect trip to Iceland for my mum’s 84th birthday. Everything was organised in advance and worked like clockwork. A totally stress free trip, I can’t recommend this company enough"

Mrs Weller travelled to Iceland in February 2019

"First class all the way and a personal touch that is hard to find these days. My daughter and I had a truly magical tailor made trip"

Mr Robson travelled to Finnish Lapland in January 2019